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One of the major factors in getting your
house to sell quickly is simply put: make it attractive. Most
buyers select a home based on emotion and justify the decision
with facts. So, it is important to make the house inviting and
pleasant. Yours is not the only property the prospective buyer
will see. You are competing with model homes, homes that may have
been professionally decorated, and homes that have no children,
no pets and that have Mr. and Mrs. Perfect as owners.
Consulting and working with a real estate
professional with knowledge of what it takes to successfully "stage"
or "merchandise" your home will give you the competitive edge
you need to get your home sold. for the most dollars in the shortest
amount of time.
Start with the outside. Are shrubs overgrown?
Oil on the driveway? How does the grass look? Do the flower beds
need weeding and mulching? Try very hard to see your grounds through
an independent observer's eyes. Trim the bushes and/or plant new
ones if they are lacking. A home with no landscaping in the front
loses thousands of dollars of value in the minds of the buyers.
Adding a few well-placed blooming flowers also adds appeal. If
the grass in the front yard is especially sparse, consider sodding.
Do some price shopping on this; sod is not cheap but there is
competition out there and it helps to shop around. Kitty litter
in thc driveway will absorb the oil and grease stains. (Remember
to sweep up the kitty litter.)
Next, go around and clean up the yard.
This means removing any toys, tools, and any building supplies
that have accumulated. Here is the "white glove test:" If you
don't see it in a model home yard don't have it in yours.
Now look at the exterior. Is the paint
fading or chipping? Is the color outdated or too personal? Is
mildew or mold growing? If the house needs painting, choose a
neutral color White, cream (not yellow) and light gray are good
colors for appealing to most people. Use contrasting colors for
shutters: black, dark green and medium gray (avoid blue-based
gray). Doors and trim may match the house or the shutters or be
white depending upon the amount of contrast you wish to create.
If you want an idea of paint combinations, take a look at some
model homes whose house prices run $2(),00O-50,0O0 more than your
home to help you see the actual color combinations and choose
one of those color combinations.
Always give the front door and door trim
a fresh coat of paint or stain even if you paint nothing else.
Remember that buyers stand at the front door waiting to get inside;
it is critical that you give them a good first impression.
If your house was painted recently or
if it is a non-painted surface but is dirty, have it pressure
washed. Also pressure wash mildewed decks. Have it profes-sionally
done, or rent a pressure washer and use two gallons of water,
two cups chlorine bleach. one cup powdered detergent. and.. one
cup powdered dish detergent. To prevent damage to shrubs or grass,
wet surrounding areas thoroughly before cleaning the wood and
rinse the greenery of all cleansing solution when you are don
power washing.
Let's go inside. Go through each room and
pack 30% of the accessories. If you doubt the wisdom this, once
again go back to model homes and compare the countertops with
yours, their coffee tables with yours. Get the picture?
The reality is this: the way y' live in
a home and the way you sell a home are two very different things.
This will take time, sacrifice and adjustment but you need to
remember that you are competing with other properties - your home
is not the only one on market. Those who win the Good Housekeeping
Award probably will get the highest dollar. Another way look at
it is this - you're going to be moving anyway so this is just
a way to do some advanced packing.
Pack any collections and family photos
you have displayed. Too much of your personality does not give
the buyer the room to "mentally move in" Pack everything from
the cabinets and closets you do not need on a regular basis. You
want to create the perception of roominess and in fact give the
buyer the space to furnish with his/her belongings. Make sure
the linen closet is neat and sparsely furnished with only a week's
worth of towels and linens.
In the clothes closets, remove out-of-season
clothes and pack them away. It's okay to box them and store the
boxes in the garage. Arrange your shoes neatly. Hang all clothes
by category: all blouses together, pants together, etc.
Now take another walk through the house.
Are there rooms that are cluttered with too much furniture? Remove
the excess. Of course, it helps to have an expert on "stag-ing"
a home to help optimize the furniture placement.
Minor redecorating can also help. If your
carpet or vinyl is out-dated, replace it. Off-white, light beiges
and grays are best for car-pet; off-white for vinyl which tend
to make rooms look larger and cleaner. Reuse the carpet pad if
it is not worn and if it is 5/8" thick or more. if you need to
replace the pad, select an upgrade and install a modest carpet
over it. The feel will be plush and expensive.
If the carpeting is in good condition and
neutral in color, have it cleaned. If the vinyl is in good condition
and light colored, scrub it thoroughly paying attention to buildup
of dirt or wax around the baseboards and in corners.
After reading this article and next week's,
make a list of what you intend to do to ready your home for the
market. Consult with a real estate professional for her/his review
and input. This will save you time and money. Objective opinions
are key to help-ing you determine the most effec-tive things to
do for the least amount of investment that will return the greatest
dollar to you.
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